Richard Bandler – What is NLP?
Richard Bandler co-created NLP (neuro linguistic programming) in the 1970s whilst studying mathematics.
That means that for over 30 years neuro linguistic programming has been practised by practitioners. It has also been used by psychotherapists, hypnotherapists and life coaches.
According to Wikipedia; “While the original goals of neuro-linguistic programming were therapeutic, the patterns have also been adapted for use outside psychotherapy for interpersonal communications and persuasion including business communication, management training,sales, sports, and interpersonal influence, used for coaching, team building, public speaking, negotiation and communication.”
In fact it has become hugely popular in business, self-help, therapy, education, sports, coaching andperformance. Even politicians as famous and powerful as Barak Obama are said to incorporate NLP as part of their strategies.
Sales is another ideal platform for its use. By building rapport and using techniques such as mirrroring, modelling and anchoring, many salesmen claim to have seen the benefits.
But what exactly is neuro-linguistic-programming? In this video, Richard Bandler the co-creator explains what NLP is in his own words.
Richard Bandler and John Grinder met in the 1970s. They are credited as the co-founders of NLP (neuro-linguistic-programming). Richard Bandler is the author of numerous books including:
We are sure that you enjoyed this video. Search our videos section for other NLP techniques and demonstrations by leading NLP Practitioners including:
If you cannot find what you are looking for, have any video recommendations, NLP resources you would like to see added or if you would like to include your own resources; then contact us and we will do our best to make sure your request is dealt with.
We welcome your comments and questions so if you have a query that you would like answered, simply post them in the comments form below.